This is part 2 of the purrpodcast with Dr. Sue Ettinger. Dr. Sue Cancer Vet is a social media celebrity and produces lots of great content on her web page. Sue uses a media release for all her patients so she can use pictures and the stories on her social media sites. Not all owners are eager and sometimes it takes a bit of time before you gain their trust. Sue’s main goal is to raise awareness and most clients are happy to share their pet story. Different people, however, process things
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differently. Dr. Sue celebrates her patients when they finish their treatment protocol and does tributes when she loses patients. During the podcast, Dr. Sue is open about how she deals with trolling on social media and with abusive clients. She advises us to not pay as much attention to negative reviews (‘dropping the duds’). We discuss highlights in cat cancer news with Dr. Sue including inappetence, injection site sarcomas, oral squamous cell carcinoma, and mammary carcinoma.